If you want to change the display of your booking events within your calendar, navigate to your account center here: https://app.startbooking.com/#/account
Scroll down to the settings section and look for the setting to control the Event Structure.
You have a few options for controlling the display which are labeled in the setting options.
If you want to display your service or class name, simply just use the [event] tag. If you want to do something more advanced, here are some available options you could try.
For the sake of this article, let's say you are a barbershop. Here are example displays:
[user] [-] [event]
Michael Smith - Hair Cut
[event] [|] [customer]
Hair Cut | Sarah Johnson
*Note: The [customer] tag doesn't display anything for classes, blockers or Google events.